Please follow the following steps for installation
Login to Joomla Admin Panel of your website and go to The menu "Extension -> Manage" (See image - 1)
Click on Manage, then you will see there is options to choose file. Click on choose file Button and Select your Zipped File(Your extension) from your computer. Then Chick on Upload and Install button (See image -2)
If the extension is installed successfully, then you will get the success message. As "FB Messenger Live Chat" is a Plugin, So After installation, you will get it in "Plugin Manager".
Now Go to "Extension -> Plugin Manager" Open the Plugin, then configure and publish it.